About Us

“This isn’t rebellion. It’s survival — by any means necessary.”

Broke & Shameless™ was built for the ones who started with nothing but drive.

No handouts. No shortcuts. Just hunger, ambition, and the unwillingness to fold under pressure.

We represent the people who grew up overlooked, the ones who had to grind for every inch, the ones who learned early that struggle is a teacher and hustle is a language. Broke & Shameless™ isn’t about glamorizing being broke—it’s about refusing to let circumstance define your destiny.

Every piece we drop carries the energy of the climb: the late nights, the self-belief, the pressure, the grit, the moments where giving up would’ve been easier. We celebrate authenticity over aesthetics, resilience over ego, and ambition over excuses.

This isn't just streetwear.

This is the uniform of the self-made.

A reminder that your rise doesn’t need permission—that greatness can grow from the ground up. If you’re hungry, if you’re building, if you’re proving them wrong, you’re already part of the movement.

Broke & Shameless™ — Built From Nothing. Rising Without Apology.

“This isn’t rebellion. It’s survival — by any means necessary.”

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